EXPERIENCE
History
SCQ Media
- Founded and led a successful marketing firm specializing in video production, web development, and SEO, driving brand visibility and client growth.
- Managed end-to-end video production projects, from concept to delivery, creating engaging visual content that enhances brand messaging.
- Developed and optimized websites with user-centric designs, ensuring seamless functionality and strong SEO performance.
- Designed and executed social media strategies and SEO campaigns, improving online presence and increasing organic search rankings for clients
HCA | Centerpoint Medical Center
- Served on the senior team for HCA Midwest Health at Centerpoint Medical Center, handling strategic planning with responsibility for all aspects of community engagement, marketing, media, and public relations.
- Report to the CEO, providing strategic planning and tactical implementation for multiple service line marketing for a 285 bed tertiary medical center.
- Leveraged content to create dynamic materials, messaging, events and forums that positively engaged the community to choose Centerpoint Medical Center and affiliated network partners.
- Serve as the Public Information Officer for media and crisis communications.
- Oversee and participate in both hospital and division marketing budget planning.
WellCare / Missouri Care
Developed marketing strategies and initiatives to increase market share by 45% within assigned marketing territory.
Created and expanded relationships with business partners, school districts, Federally Qualified Health Centers, and high traffic health providers to launch partnership programs.
Utilized sales and marketing tools to increase brand awareness and increase membership retention.
Introduced and managed internal and external communications, including company newsletter and mobile app updates.
Molina Healthcare
- Developed marketing plans and strategies that maximized growth, while producing positive return on investment.
- Created external training programs for health plan providers to ensure timely education and training.
Recruited new healthcare partners in all 114 counties in Missouri.
Education
University of Missouri - St. Louis
Bachelor of Arts, Communications
Northwest Missouri State University
Master of Business Administration
LaunchCode
24 Week Coding Bootcamp
FullStack Web Development
Skills
HTML
CSS
Python
Adobe Creative Suite
WordPress
Video Production
Reputation Management
Project Management
Currently Learning
Javascript
3D Printing
Languages + Non Profit Work
Fluent in Spanish
Current Board Membership
- Mother’s Refuge
Mother’s Refuge provides a safe home for pregnant and parenting young moms and babies that do not have a stable or permanent place to live. Women 12-21 years of age are provided with 24 hour direct supervision and guidance. Moms and babies can remain in the maternity home for up to 2 years after their baby is born.
Previous Board Experience
- Community Services League Board of Directors
- Independence Rotary Board of Directors
- Kansas City Healthcare Coalition